 | Francine Gemperle, Adjunct Faculty with expertise in user experience research, information architecture, and human-centered design. Francine is a User Experience Researcher at Aurora Innovation. Previously, she worked at Seegrid, Uber, MAYA Design, and led the team that founded LUMA Institute. CMUiii courses include: User Experience Research: Theory, Methods, Practice. In this session, Francine will teach how to work with questions as the raw material for research inquiry to drive innovation. In just 30 minutes, you will have the following takeaways: - Build a habit of capturing exhaustive question inventories to identify blind spots before launch
- Filter and prioritize inquiry for maximum impact.
- Translate questions directly into research and innovation methods
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